E-commerce Market Insights Reports

This page contains the following:

An up-to-date online library of e-commerce market reports and case studies with restricted access to participants of the Market Insights workstream.
The latest global e-commerce studies including research by UPS and FedEx, postal operators, industry bodies, academics and consultants.
Bespoke E-retailer Intelligence Reports researched by IPC on leading global e-retailers (Alibaba, Amazon, eBay, Rakuten etc.) highlighting innovation, delivery trends and opportunities and threats for posts.

The research reports on this page are only accessible to posts participating in the Market Insights workstream. To view them, please log in via the 'user' icon in the top-left corner or create a new account.

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E-retailer intelligence reports

Updated

IPC e-retailer intelligence reports combine information from annual reports, from IPC's Cross-Border Shopper Survey and other data sources collected in the recent year.

Cross-Border E-Commerce Shopper Survey

The IPC Cross-border E-commerce Shopper Survey 2023 provides a comprehensive analysis of the global trends and drivers shaping cross-border e-commerce from the perspective of online consumers. The aim is to inform postal operators of changing customer needs so that they can take informed decisions w

Feb 2020: PostNord e-commerce survey

Report on PostNord’s 2019 e-commerce survey of 11,000 consumers in 12 European countries

Feb 2020: World Economic Forum - Future of the Last Mile

This 28-page World Economic Forum report analyses 24 interventions that can reduce emissions, congestion and delivery costs for the urban last-mile

IPC Shopper Survey 2019 – Satisfaction Analysis

This report provides additional IPC analysis on the Satisfaction questions from the 2019 cross-border shopper survey

Customs Report – Asendia and Ecommerce Foundation

A comprehensive report about customs in cross-border B2C e-commerce. It explains customs rules and jargon and gives customs advice for entering several key markets.

Deloitte – China’s imported goods

40-page report with great insights into China’s e-commerce imports and strategies for accessing this key market

European attitudes towards cross-border trade and consumer protection

This 207-page report by the European Commission is based on a Europe-wide survey of 28,000 consumers

Online Shopping Study 2019 by Pitney Bowes

This survey was carried out by Pitney Bowes in Australia, Canada, China, Mexico, the UK and the US. It focuses on consumer attitudes towards e-commerce delivery.

IPC Cross-border returns report

This 16-page report looks at cross-border returns, solutions to this challenge, and detailed analysis of 2018 IPC Shopper Survey returns data.

Postal Development Report 2019 – report by the UPU

Perspectives on the performance of postal operators worldwide

Delivery Matters Christmas 2019

This report from Royal Mail looks at the attitudes and expectations of online shoppers in the UK regarding the festive season. It’s a practical guide for e-retailers who want to make sure their delivery promise is kept.

Delivery Matters UK 2019 – Understanding online shopper behaviour

This report from Royal Mail looks at the attitudes of online shoppers in the UK. For this study, 1500 online shoppers were interviewed.

UPS Pulse of the Online Shopper – Global Summary 2019

This 43-page report summarises UPS research with 18,000 consumers in 15 countries worldwide. It looks at Returns, Marketplaces, Loyalty programmes, Cart abandonment, etc.

Holiday Success Guide 2019 - Canada Post

In this guide, Canada Post presents five strategies for e-retailers' holiday success in 2019.

The dynamic world of e-commerce in Asia

This 12-page report by Kantar looks at consumer attitudes towards e-commerce in a range of Asian countries

UPS Pulse of the Online Shopper - Asia Pacific Study 2019

This 30-page report analyses UPS consumer research in Australia, China, Hong Kong and South Korea. It focuses on three factors: visibility, incentives and customisation.

‘Forward deployed inventory’ – Trends in delivery speed

This 17-page report by Rakuten Intelligence discusses how e-commerce delivery has become faster, analyses Amazon vs. the rest, and looks at the sharp rise of Click & Collect

UK Subscription Box Boom

This report, commissioned by Royal Mail, looks at the current state of play for subscription box sector, the growth opportunities and why getting the ‘delivery’ part right is crucial for success.

European Ecommerce Report 2019

Ecommerce Europe’s 97-page report provides facts and figures about e-commerce in 34 European countries.

E-Commerce & Customs Report

This 19-page report analyses IPC survey data on customs, looks at future challenges and presents solutions for this key issue.

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