Posten Norge’s journey towards its goal of becoming an environmental leader in the industry has incorporated a range of commitments, including reducing CO2 emissions by 40% by 2020. However, on top of its external commitments, the company also wanted to deliver the message of sustainability to all its employees.
To increase employees’ knowledge and awareness about the group’s environmental work, the company created a customised e-learning solution called Step by Step. Specifically developed by and for Posten Norge and its business service arm Bring, the course aims to ensure each person who completes it is aware of how the group works to reduce its environmental footprint. The course also presents an introduction to the general challenges facing the environment.
Step by Step makes use of a range of multimedia techniques, including video interviews with employees and Nordic climate experts, animations and short quizzes. To improve uptake, the course is available online in Norwegian, Swedish, Danish and English or can be completed as a group module for employees that do not have access to a computer at work. It consists of four modules and takes about 45 minutes to complete, with employees receiving a certificate at the end. On completion, each employee should not only be aware of the environmental steps Posten Norge is taking, but also be able to make good environmental decisions.
Since its launch at the start of 2015, feedback has been very positive, showing the green message has been well and truly received.