<p>This forum in Brussels will focus on the national programmes postal operators are using to engage with media, creative and direct response agencies and customers. </p>
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This forum in Brussels will focus on the national programmes postal operators are using to engage with media, creative and direct response agencies and customers. These include PR and communications, data management, educational programmes, awards, sponsorships and case studies to ensure media agencies are aware of the on-going relevance of promotional mail in today’s multi-channel world, and include mail within media planning recommendations to their clients.